Ivan Seguro

Is it possible to obtain free sales leads?

2022-07-07 01:09
When it comes to lead generation, there is usually a cost associated with the process. It could be advertising platform costs, human labor costs, promotions, purchasing leads costs, process management costs, and so on.

In fact, any large sales leads funnel would necessitate investments in order to be born and managed sustainably over time.

However, if you only need a small number of leads right now, there are simple ways to accomplish this:
  • Hand-deliver social media messages
  • Send emails 
  • Build relationships on open networking sessions
  • Cold calling
  • Upsell to existing customers

True, without investments, this cannot be sustained on a large scale. However, in many cases, it is a good starting point for experimenting with various B2B channels.